This blog is based in California, USA, and is focused on sharing useful printables, organization, and lifestyle tips to help people improve their lives. The author, Vivian, celebrates the idea of a colorful and well-lived life and shares easy DIY inspiration and weekly recommendations through her newsletter.

The blog offers a printable calendar tool that can be used to visualize and build habits, and the author is open to sponsorships and collaborations that align with the brand's values of lifestyle, bright ideas, and DIY.